Planning & Producing Exceptional Online Events

Best Practices : Webinar

Webinar Recording:

Webinar Slides:

With the future of in-person events uncertain in the near-term, associations and consortia are facing the challenging decision of whether to cancel or postpone conferences and meetings or to transition them into online even

ts. While there are many commonalities between face-to-face events and online eventsthe differences are important to understand while considering the move, planning and executing the event. Join our experts as they share insights and best practices for online events. 

Attendees will learn: 

  • Key considerations for transitioning from an in-person to an online event 
  • The importance of gathering requirements 
  • Crafting the experiences of attendees, speakers, sponsors and staff 
  • Insights from a recent scientific conference with 1,000 registrants, 600 presenters and over 100 sessions that was seamlessly transitioned from in-person annual meeting to an online event in just ten days 


Featured Speakers:

Margot Rodger, Vice President of Events & Meetings, Virtual, Inc.

Margot joined Virtual in 1998. She has held multiple roles in public relations, membership and program management. In addition to her work at Virtual, Margot was a community manager for a Massachusetts-based technology council, creating and producing various content and events on the topics of cybersecurity, healthcare and life sciences and cloud computing for their active member community of 550+ companies. Margot graduated summa cum laude with a degree in English at Saint Michael’s College in Colchester, Vermont. She is a member of the American Society of Association Executives.  



Stacey Comito, Vice President of Marketing and Communications, Virtual, Inc.

Stacey leads the strategic planning and execution of marketing and communications initiatives for our technology-focused clients.  She helps drive programs that achieve key objectives, both strategically and tactically, while managing client relationships, external partners, and vendors.  Stacey has over 20 years in the technology industry and has held positions in marketing communications and event management at Unitrends, Nuance Communications, AOL, Pegasystems, NFC Forum and Boston Communications Group.  She holds a Bachelor of Science in Business Administration and Marketing from the University of New Hampshire. 


Shannon Taylor, Vice President, Client Services, Virtual, Inc.

Shannon has been at Virtual for more than 16 years and has held many roles contributing to client satisfaction.  Recently promoted to VP of Client Services, she engages and builds relationships with clients to ensure their success in all facets of their organizations. Shannon held previous positions at Gaia Tech and the Hall of Fame Fitness Center.  She earned her BA in liberal arts at Malone University in Canton, Ohio. 



 Virtual, Inc. is a CAE Approved Provider. The program linked above meets the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. 

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